Fid#016: Transitioning into a creative business...
I believe the first time I recall hearing the term "metamorphosis" was in biology class. It was used to describe the life cycle of butterflies, from larvae to pupa and finally to adulthood. As simple as this sounds, it makes me wonder how it plays out in our lives. Everything has stages, and each stage has been proven to be significant in its own right. The issue with stages is that most of the time, a substantial amount of time is spent focusing on the significant milestones attained rather than the journey to the milestone.
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As aspiring creators, it's easy to become engrossed in fantasies about how you'll someday become a grand business, land the biggest clients, and become a public sensation. These dreams are valid and desirable, but understanding or creating a roadmap to achieving them is even better.
Why should you transition into a business as a creator?
As a creator, you must understand that running a business is not the same as creating content. This means that just because you are a great creator with a large following does not mean you have the necessary skills to run a business. That being said, this does not imply that no creator can successfully run a business; rather, it implies that transitioning into a business as a creator must be intentional. Transitioning into a business as a content creator is one way to ensure sustainability and growth. This means that whatever efforts you put into creating content aren't just for the sake of creating the next mind-blowing post, but also to earn and profit from these investments. Content creation is costly in terms of both money and time, so defining ways to earn a substantial income from it is critical if you intend to do so for an extended period.
Starting your transitioning journey requires you to focus on content creation in the same way you do now, but with more intention and planning. From content planning to process automation, scaling specifically in your content distribution methods. Additionally, perfecting your craft and ensuring that there are no knowledge gaps indicates that you are ready for business.
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In the second episode of the creator spotlight series, we had the opportunity to speak with Omotayo, also known as The Natural Omotayo about her passion, career, and everything in between.
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Understanding the fundamentals of running a business is critical to building a successful business. Take the time to read and understand what is needed to start a business, from certifications to registrations. Choosing a business model that works for you and how you intend to monetize is a good first step because it will determine how and when you earn.
Having a great mindset and thinking like an entrepreneur is also important as a creator, and doing so until you perfect the business idea you want to build is great. There will undoubtedly be roadblocks and difficulties, but this is just the butterfly's metamorphosis journey; some stages will be faster than others, but the goal is to become the adult butterfly with fluttering wings.
Begin your transition journey from a creator to a creative business today and with a platform like Fidia, your transition will be as seamless as possible
Begin your journey from a creator to a creative business today, and with a platform like Fidia, you can make the transition as smooth as possible.
Love, light and laughter!
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